The "pulps" were pulps by the very nature of being printed on cheap materials as opposed to the "slicks" with their fancy glossy paper.
We don't have that anymore - what do we have - what has exploded in say the last five years? The ebook.
I've been listening to a lot of marketing podcasts lately especially the Science Fiction and Fantasy Marketing Podcast - loads of great thoughts - I caught upon an episode from almost a year ago with Moses Siregar and he mentioned how back in 2009 some of the bigger names he rubbed shoulders with at conferences said that ebooks wouldn't amount to anything. Kinda funny and shortsighted now but that was the attitude of BIG 5 or 6 writers and publishers just a little while ago.
I remember when I got my first publishing contract I asked about ebook rights and was told they wouldn't even bother with it. They later amended the contract (very good rates by the way) and nowadays anytime I get a royalty check from them its from ebooks sold. At the time I didn't want to try and do the ebook by myself either - hindsight is worse than 20/20.
In any case it got me to thinking that the real revival of that pulp stigma was the despised delivery method. Cheap pulpy paper back then and nowadays the independent writers pixel.
So many ebooks are being uploaded and you don't have but to turn around and careen into a dozen terrible titles - and by terrible titles I mean poorly made covers, horrendous descriptions and wretched grammar - and I am by no means a grammar nazi I'm pretty loose with the rules myself.
The challenge then is to find the diamonds in the rough. They are there but it can take some looking and of course the tried and true friends recommendation. On the plus side NOTHING should be out of print anymore, its surprises me when something actually is unattainable even in in ebook. But anyone can share their book and ultimately that's a good thing.
This may be a whole lot of scattershot thinking on my part but I thought I'd put it down somewhere.
What do you all think?